Lisa Bagley didn’t just say ‘yes to the dress,’ she said yes to creating a Southwest Washington bridal boutique where finding the perfect gown transcends shopping.
In September 2013, when Bagley opened Sincerely, The Bride in downtown Vancouver (111 W 7th St.) the goal was to create an intimate, romantic setting where brides could step outside of their hectic planning schedules and into a calming experience where they could focus on quality, fit and customer service.
Less than two years into her journey, Bagley, who previously worked in the graphic design industry, says business is booming.
In this “Meet Your Neighbors” video, Bagley sits down with the Vancouver Business Journal to discuss the challenges of opening up a new business, the people she turned to for assistance, the boutique’s marketing strategy and how her store is quickly building momentum ahead of wedding season.